If you’re curious to learn more about the online presence of Republicans, and how this may influence the eventual presidential nominee, then this guide was written with you in mind. In particular, we’re going to examine some of the key ways the Republicans have harnessed the power of social media, and we will also discuss whether this is likely to have a significant impact on the nominee – so let’s begin.
First of all, it’s worth noting that the 2016 presidential race has seen a lot of coverage on social media of all forms, so there’s no denying that the online presence of Republicans has some impact on the nominee and potential candidacy.
Interestingly, ever since Donald Trump announced his candidacy, he quickly became one of the most talked about figures in social media – and this certainly drew a lot of attention to the Republican cause. Of course, this has also resulted in millions of conversations occurring throughout social media platforms such as Facebook and Twitter. Organizations such as college Republicans are getting in on the nation-wide storm.
Now, whether you love or hate Donald Trump, there’s no denying that he has harnessed the power of social media tremendously well to generate attention to his campaign – and he currently boasts millions of followers on Facebook, Twitter, Instagram, and more. What’s more, he has also been known to use YouTube and even newer social media technologies such as Periscope as well.
Altogether, this just goes to show that the way presidential campaigns are reported has now changed for good – and the ability of a political party to harness the power of online social media means that traditional mainstream media outlets have less control over the narrative and general conversation that takes place during an election campaign.
Perhaps for the first time in the last couple of decades, the Republican Party has managed to benefit hugely from the power of an improved online presence – but only time will tell what impact this will have on the eventual nomination.